Photo By Matej Kastelic at Shutterstock
If you own a local restaurant, you’ll likely be looking for ways to market your service to your local area. Creating an effective marketing strategy will help you attract clients, but you’ll also be more involved in your local community and make new friends while creating lasting memories.
If you’re looking for new ways to promote your restaurant, you may like to have your logo printed on restaurant products. These can then be handed out for free to potential customers or used at a festival or event. You can also use products with your logo on as a prize in a contest or donate some of your merchandise to a local raffle.
If you live in Honolulu and are looking to have your logo printed on restaurant products, you may like to contact RPA Hawaii. The company supplies high-quality merchandise to restaurants, cafes, and other businesses that can be used to promote their services. You can order promotional items in bulk to be handed out at festivals, trade fairs, or your local area.
Are you ready to attract more diners to your restaurant? Let’s explore various marketing techniques you could use. Many of them involve using restaurant products as a promotional tool.
One of the best ways to market your business is to create a website for your restaurant if you don’t already have one. This will allow people to see your menu and order online. Your website should be eye-catching so that it stands out from the competition. It also needs to be mobile-friendly and easy to navigate.
You may like to include a menu on your site and a description of food items or perhaps a blog about the different local produce you use. It could also include nutrition information. There should also be a reservation button so that your customers can easily book a table and an online order button for takeaway food.
You may also like to have a newsletter sign-up box and could include a voucher for free products when a customer signs up. This could be a spatula with your logo on the side. The customer will then have to come to your café or restaurant to pick this up and be likely to buy something while there.
Create a customer loyalty program
Customer loyalty is an essential part of any local business, including cafes and restaurants. If you don’t have a loyalty program, it may be a good idea to consider creating one.
The customer can collect points for each dollar they spend. When they have enough points, you can give them a prize, which will be restaurant products with your logo on it. You can choose a wide range of compelling rewards such as t-shirts, magnets, tote bags or discounts, and special promotions or discounts.
Improve your social media presence
If you don’t already use social media, you’re missing out. Create a Facebook, Twitter, or Instagram page and use this to promote your business to a local audience. You can also use these platforms to give customers vouchers for restaurant products that they can get for free from your business. This will get them through the door, and they will be more likely to become regular customers.
You can also use social media to tell customers about new dishes, news and to share positive reviews. Make sure that you answer any questions that customers ask and interact with your loyal customers!
To create an excellent social media account, you should post photos of food that looks delicious and full of color. This will make your images stand out and will also represent your menu in the best possible way. Instagram is a great platform for showing your customers photos.
Use hashtags under your posts so that they can be easily found. Good hashtags to include your restaurant’s name or #HappyHour. Also, create hashtags that correspond to a day of the week, such as #MouthWateringWednesdays; this will help you gain more followers and attract customers. If you do this for the day of the week that’s quietest, you may find that your seats start to fill up.
Take part in a food festival
A great way to promote local businesses would be to run a food festival or event. You can team up with other companies that compliment your business. For example, if you’re running a restaurant, you can find local growers and producers, such as a winery, and run a festival together.
You could give out free restaurant products at the festival or event and or run contests and offer your merchandise as a prize.
Partner with delivery services
Many restaurants and cafes are having to diversify and provide a takeaway or home delivery service to their customers. Most people expect to be able to order online and have their food delivered. If your restaurant doesn’t do this, now’s the time to market this service.
You may be able to partner with a local delivery service to increase your takings. Perhaps you could give your customers a free restaurant product the first time they order from you.
RPA Hawaii, Restaurant Products
If you’re a café or restaurant owner who lives in Honolulu or the surrounding area and are looking for restaurant products to help promote your business, don’t hesitate to contact RPA Hawaii. They can print your logo on clothing for your employees, promotional items or restaurant products. The company provides a wide range of restaurant items, including mugs, cookies, coasters, t-shirts, sunglasses, and spatulas, which you can hand out at food festivals and events. You can buy their restaurant items in bulk, which will allow you to reach more potential customers. RPA Hawaii has been family owned and operated since 1971 and has a great reputation!
Call today at 808-845-9399 to see what RPA Hawaii can do for your restaurant or café!